In a competitive market, you need to do everything that you can to impress your clients and keep them. No matter what business industry it is you’re a part of, there’s always bound to be other leading brands waiting in the wings to poach your favourite clients and customers. An easy way to prevent this is by going the extra mile to make sure that your clients are 100% happy with your services and don’t go anywhere else, here’s how:
Don’t Over Promise
This might sound like a given, but some companies can often be encouraged to over promise their deliverables in order to keep their clients happy. Although in the short-term clients may be happier, when you don’t have the resources to deliver what you’ve promised clients are let down and will undoubtedly go elsewhere. Always only promise to deliver what you can produce in the given time and ensure each deliverable is of the highest standard to maintain the positive relationship. Delivering early or with extras you did find time to produce can help to impress, too.
Image is Everything
From turning up in a fleet of matching company cars to being properly suited and booted, in business image is everything. However fickle this may seem, it does make all the difference so turning up to a business meeting without looking the part can be just as damaging to your business as not going at all. Dress smartly to impress, ensure that the cars you arrive in are stylish and clean and most importantly, that the materials you have to show clients are of the highest standard.
Always Follow up After Meetings
Following up after a meeting, call or catch up shows your clients that you’re genuinely interested in doing business with them and want to make sure that they’re happy with everything that’s been discussed so far. Keeping up with communication is vital to ensure that clients feel wanted by your business and continue to choose to do business with you over others.
When it comes to impressive clients, trying to do it on a budget is a no-no. Always ensure you give them the very best, from providing high quality food and beverages at meetings to putting them up in gorgeous accommodation like Urban Retreat Apartments. One of the main things clients enjoy is feeling like they’re special and important to your business and by only providing them with the very best, you’ll be able to do this.
By following these tips, you’ll be able to keep those existing clients and attract a whole host of new ones with your great services.