Read these 5 Books when Launching a UK Tech Start-up Firm

If you’re setting up a business in the rapidly evolving technology industry, it’s imperative that you stay ahead of the game. Knowledge is also seen as power across the entire world of business. Paying attention to both of these statements, the following insightful and motivational books should be on your must-read list so that you know what to do to ensure your company continues to improve and develop:

The Industries of the Future

In charge of a tech firm that must remain a step ahead at all times? Alec Ross’ The Industries of the Future will make for a great read. A New York Times bestseller, Ross delivers an extensive insight into your industry’s most important advances, from cybersecurity and robotics to genomics and big data, using input from global leaders.

Ross’ viewpoint is unique, perceptive and learned, especially when you make note that he was once a senior advisor for innovation to Hilary Clinton, a former Secretary of State in the US. His extensive travel has given him access to the some of the most powerful people in business, and his book is packed with astute observations regarding opportunities for growth and the unknown tech forces that are changing — or will change — the world.

Networking Like a Pro

Ivan R. Misner’s Networking Like a Pro is primarily aimed at owners of businesses which are taking their initial tentative steps into their chosen sectors, as well as up-and-coming entrepreneurs. Read this book, and you’ll boost your knowledge of overcoming various networking hurdles that could hold you back as your company grows.

It’s vital for new tech businesses to reach out when they are hoping to expand their practices. From making useful contacts to develop your business, to implementing an effective referral marketing campaign; Networking Like a Pro offers tools, templates and a results-measuring system to help you action your networking strategy and make valuable business connections.

How Google Works

Have a think of the most admired and innovative companies ever and Google will surely come to mind quite quickly for a lot of people. How did it all start though, and how has the firm stayed at the top of its game for so long?

How Google Works was written by Google executives Eric Schmidt and Jonathan Rosenberg. Therefore, it gives people a view into the company’s management philosophy, decision-making, workplace culture and corporate strategy that is very authentic. Renowned for its innovation, creativity, and ability to bounce back from errors (remember Wave?), this glimpse into the birth and evolution of Google is a must for anyone who wishes to emulate even a part of its success.

Conscious Capitalism

Read Conscious Capitalism, a book by author Raj Sisodia and CEO of Whole Foods, John Mackey, and you’ll become engrossed in a revolutionary argument. That point is that capitalism can benefit everyone — employees and the planet as much as shareholders and employers.

It’s important for business owners to always have an abundance of knowledge about the ways to treat workers and investors alike. This is the case whether you’re based at an entirely new business or just one which is taking its initial steps into the tech market. Referencing several other leading companies — such as UPS, Google and Amazon — Conscious Capitalism gives an insightful and expert analysis of how you can infuse your business environment with positivity for the optimum workplace culture (an essential component of Google’s success and almost expected by many people working within the innovative tech industry today).

If you discover how to setup a desirable environment that encourages creativity and originality, you could make all the difference about whether you firm becomes a success story in its initial few years.

Bold: How to Go Big, Create Wealth and Impact the World

Discover an attention-grabbing how-to guide that’s split into three sections by reading Bold. The first section gives you an incredible insight into how start-up companies are today going from ‘initial concept’ to ‘multi-million-pounds status’ quicker than ever, and how tech — like 3D printing and androids — might be influencing this trend.

Amazing comments and extraordinary secrets of the trade from highly successful business people like Richard Branson form the basis of the second part of Bold. Then, the book’s finale discusses the various, actionable ways you can build your company, with tips on creating lucrative campaigns designed to rocket your start-up to the top. A must-read for the big dreamer.

The article above was researched and created by Where The Trade Buys, a UK PVC banner printing business.